Insights
Blog
Guides and insights on AI visibility, SEO for AI, and getting your content cited by large language models.
AI Search Audit Checklist: 10 Things to Fix First
You do not need a consultant to find out why AI ignores your website. Most sites fail on the same ten items, and most of those take under an hour each to fix. Work through this checklist in order and you will cover the fixes that matter most.
Jul 15, 2026 · 5 min readWhat Is GEO (Generative Engine Optimization)? A Plain-English Guide
SEO got your site ranked in Google. GEO gets your site cited by AI. Generative Engine Optimization is the practice of making your content easy for AI models to find, understand, and recommend. Here is what it means without the jargon.
Jul 2, 2026 · 5 min readContent Depth vs. Word Count: What AI Actually Rewards
Long content used to win. Then thin content lost. Now the rules are different again. AI models do not reward length for its own sake, and they punish padding more aggressively than traditional search ever did. Here is what actually gets cited.
Apr 22, 2026 · 7 min readWhy Author Bios and Bylines Matter More Than Ever for AI Visibility
AI models weigh authorship heavily when deciding which sources to trust. Pages with clear bylines, named authors, and expert bios are more likely to be cited than anonymous content. Here is why, and how to implement it.
Apr 18, 2026 · 6 min readHow to Get Your Website Cited by ChatGPT and Other AI Models
AI models like ChatGPT, Perplexity, and Brave Search cite websites they consider trustworthy and authoritative. Here is what makes them choose one source over another, and how to position your site to be cited.
Apr 14, 2026 · 7 min read